An insider-informed perspective on textile circularity, EPR policy, recycling systems, and the industrial infrastructure behind Europe’s circular economy transition.

Industries are not ready for futures no one has asked them to build

Europe keeps asking whether its industries are ready for the transitions it claims to want. But industries do not become ready in a vacuum: capabilities emerge when ideas become institutions and societies coordinate around a clear direction.

Neither fraud nor miracle: why circularity needs better data and a better story

A response to a Visual Politik video on Ecoembes becomes a broader reflection on recycling, collective EPR, deposit-return systems and public trust: circularity is neither fraud nor miracle, but an industrial infrastructure that needs clearer data and a better public story.